Game Business

Learn all about all that relates to game business in the most efficient way.

Start this course
Educator

Nikolina Finska

Level

Beginner

Location

Online.
Study when it suites you.

Hours and Credits

One month of studies.

Certificate

Certificate upon completion.
Subject for review.

Description

Learn how game industry works, what are the various earning models and current business trends.

Requirements

None.

Outcome

You will learn that is much more to the industry than just making a great game. You will learn about games business models, current industry trends, publishing, basics of marketing and gaming financials.

Modules

Module

Introduction To Game Business

Description

After we are introduced to curriculum, you will learn more about state of business of games. We will go through global games market, business overview and major trends in the industry.

Requirements

After we are introduced to curriculum, you will learn more about state of business of games. We will go through global games market, business overview and major trends in the industry.

Outcome


You will get better understanding of the state of gaming business today.

Pages

Course Intro
Game Business Introduction
Overview To Global Games Market
Current Trends

Module

Games Business Models

Description

We will learn different ways how modern games make money today. We will cover each model, with extra focus on free to play, which is the most profitable business model for games today.

Requirements

We will learn different ways how modern games make money today. We will cover each model, with extra focus on free to play, which is the most profitable business model for games today.

Outcome

You will learn different ways how games can make money. You will get familiarized with F2P vocabulary.

Pages

How Games Make Money?
Game Genres
Games Business Vocabulary
Premium
Free To Play
Subscription Model
Other Types Of Business Models

Module

Games Marketing

Description

We will learn basics of modern games marketing, differences in marketing depending on the platform and how marketing and gameplay can affect each other.

Requirements

We will learn basics of modern games marketing, differences in marketing depending on the platform and how marketing and gameplay can affect each other.

Outcome

You will understand different marketing models, learn differences and specifics of main geographical markets. You will learn basics of games user acquisition and importance of analytics in modern games.

Pages

Introduction To Games Marketing
Geographical Markets
Players
Marketing Channels
User Acquisition
Localization
Introduction To Analytics
Games Marketing Plan

Module

Gaming Financials

Description

In this module, you will learn about different financials models, what is soft launch and how to execute one. You will learn basics of KPIs and how they affect financial projections. You will also learn about liveops, what is it and why is it so important in modern games.

Requirements

In this module, you will learn about different financials models, what is soft launch and how to execute one. You will learn basics of KPIs and how they affect financial projections. You will also learn about liveops, what is it and why is it so important in modern games.

Outcome

You will have good understanding of games operations and will be able to make game revenue estimations.

Pages

Introduction To Live Ops
What Is Soft Launch
Game Kpi
Games Financials

Module

Markets And Platforms

Description

We will learn about different gaming platforms - how they differentiate, what they have in common and what we need to keep in mind when we are planning our business for specific platforms. We will also get introduced to games publishing and how it works.

Requirements

We will learn about different gaming platforms - how they differentiate, what they have in common and what we need to keep in mind when we are planning our business for specific platforms. We will also get introduced to games publishing and how it works.

Outcome

You will gain knowledge about benefits and disadvantages of each platform and platform trends. You will learn basics of games publishing.

Pages

Introduction To Game Platforms
Top Platforms And Games
Mobile Platforms
Pc Platform
Gaming Consoles
E Sports
Vr/ar
Nft And Crypto Games
Games Publishing

Module

Opportunites And Resources

Description

In the final module, you will learn about gaming start-ups and entrepreneurship as well as about career possibilities in games business. You will be introduced to some of the main companies focusing on games business and learn about latest predictions for future of games.

Requirements

In the final module, you will learn about gaming start-ups and entrepreneurship as well as about career possibilities in games business. You will be introduced to some of the main companies focusing on games business and learn about latest predictions for future of games.

Outcome

Pages

Career In Games Business
Intro To Games Entrepreneurship
Studio Business Strategies
Organisations
Your Business Plan

Preview to the course

Chat with us

We use cookies to improve our site features. By using this site you agree to the use of cookies. Privacy Policy.